Business Consultancy Project Title:

How small- or medium-sized soft commodity businesses in South Africa can grow to the next level.

Task 1.1 (Introduction):

Session 1

Useful business research, like useful reflection, leads to change. To that end students will be encouraged to take a pragmatic approach to their research, seeking always to create actionable conclusions of value to business managers, owners and entrepreneurs.

Introduction – 1200 words

· A brief introduction to the entire report

· Outline of the problem being investigated.

· Organisation history/background.

· Some description of how the phenomenon is known about, why is it worthy of an investigation etc. / Rationale.

· Research aims and objectives.

· Report organization